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Microsoft Unveils Xbox/Kinect-Based Interactive TV Ad Format, "NUads"
--NUads Enable Viewers to Interact with Advertising via Voice and GestureMicrosoft-NUads-Kinect-2011-b.jpg At the Cannes International Advertising Festival, Tuesday, Microsoft unveiled NUads (short...
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New iTV Doctor Column Asks "Can We Save EBIF?"
porkpie5a-flipped-500.jpg[itvt] has just published the LATEST EDITION of Rick Howe's regular column, "The iTV Doctor Is In!" This edition sees the good doctor sharing some thoughts on how EBIF can...
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Interactive TV News Round-Up (V): Google+, YouTube, Microsoft, MTV
--Google Enables Social Viewing on YouTube via Google+ Hangouts Button --New Microsoft Video Illustrates Company's Vision for the Future of Media in the Living Room --MTV Launches WatchWith Companion...
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Interactive TV News Round-Up (V): Microsoft Xbox TV, MStar, Acetrax, NASCAR,...
--Microsoft's Ballmer Demo's Xbox TV Platform --MStar Incorporates Acetrax' VOD Service into its Connected-TV Software Platform --NASCAR Expands Availability of its Interactive Video Product, Brings...
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Sesame Workshop, NatGeo to Supply Interactive Kids Programming for Microsoft...
-- Xbox to launch Kinect Sesame Street TV and Kinect Nat Geo TVSeedPlanting_17.jpgMicrosoft is teaming up with Sesame Workshop and National Geographic to develop interactive kids programming for the...
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Murata Develops Bendable Remote Control
-- 'Leaf Grip Remote Controller' Relies on Plate Containing Piezoelectric Filmmurata_thumb.jpg Japanese electronics manufacturer Murata has developed a bendable remote control that can change TV...
View ArticleInteractive TV Headlines Round-Up (I): AT&T U-verse, CBS, "Big Brother,"...
As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for a few weeks, because our editorial team was working on the TV of Tomorrow Show and then taking a post-event break. We...
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